pureLYFT Clean Energy Drinks
pureLyft Experiences Boost in Sales, Rank & Conversion
Industries
Consumer Packaged Goods
Overview
pureLYFT is a caffeine powder that uses the power of green bean coffee to give consumers the energy boost they need. Their natural solution is non-GMO, vegan, zero calorie, and includes nothing artificial to create a truly clean energy experience.
Situation
Before SellerSlice entered the picture, pureLYFT was an unknown product. With innumerable caffeine products on the market, pureLYFT was buried in the masses. When consumers stumbled upon pureLYFT, they found bare-boned listings, leading to a bad consumer shopping experience. As a result, they had a low conversion rate.
The SellerSlice Impact
SellerSlice overhauled pureLYFT’s listings to create a customer-friendly experience from the moment consumers input a search, to the moment they make a purchase. Originally, pureLYFT had a sparse marketplace presence. Consumers weren’t able to properly interact with the brand, and sales were left on the table. SellerSlice created top-notch SEO-friendly content that drew in consumers and transformed them into customers. SellerSlice wrote optimized copy to draw organic traffic to the listings, designed infographics, A+ content, and a brand store so consumers could quickly and easily digest the brand’s unique selling propositions.
Results
Previosuly, pureLYFT was on the 50th page of Amazon for all target search terms, but after six months of partnering with SellerSlice, pureLYFT increased its sales by 74%. The optimized copy, infographics, A+ content, and brand store along with backend improvement increased traffic by 149% and increased the conversion rate by 21%. Today, pureLYFT are the first result for Caffeine Sticks and are on the first page for Caffeine Powder and Natural Caffeine.
